Article Writing & Promotion...Your Fast Track To Sales & Pro
Writing articles, and promoting them for publication, is one of the most productive long-term promotional tactics available. Well researched and written articles... which provide valuable, useable information, are highly sought after by newsletter publishers, magazines, ezines, etc.
It is a marketing truth that "Content Is King". Good, keyword rich, content is what drives online traffic through search engines and gives the visitor a reason to keep coming back to a website. This is often referred to as "sticky content". As a traffic-generation tool it is unsurpassed.
12 Tips For Writing Articles On The InternetI have compiled a list of 12 tips I think should be helpful
when you are writing articles on the internet.
1. Use lots of white space. People like to read in 'chunks' of
information so have lots of space .....
Webmasters and publication editors have an insatiable appetite for tightly written "niched" articles that are relevant to their web sites or publications themes.
This need is your opportunity...
An editor of an ezine, newsletter or magazine has a never-ending need for good content. Each issue they publish must be filled with useful, relevant content that will appeal to their readers or subscribers self-interest. A publication that cannot provide great content will not long survive.
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"An editor of an ezine, newsletter or magazine has a never-ending
need for good content.
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By regularly supplying the media with well written articles, you build a never-ending supply of links and traffic to your own websites.
How'... Well, the secret is in the bio. Each article you submit for publication has your own "authors bio" that gives full attribution and links to your site. This is the payment you receive for having supplied the articles... it is a payment which gives you long-term dividends!
Not only will your article be presented to many thousands of subscribers initially... but those same articles (with your bio and links) will be archived on the publications websites. Those archived articles become fodder for search engines which not only provide on-going traffic to the publishing site... but to YOU as well. It is truly a Win/Win proposition.
NOT A WRITER'... NO PROBLEM...
There are countless freelance writers who will "ghost write" articles for you and... giving you the copyrights. I know of many well-known names in the industry who have articles plastered all over the internet...and they have never written a word themselves. I know this because I have written some of their articles. :-)
If you need such services try elance or do a Google search for "ghost writing" or "freelance writers". There are many highly educated, english speaking, foreign-based professionals who will write articles for very nominal fees.
OK... YOU HAVE AN ARTICLE... NOW WHAT'
Having a good article is only the first part of the equatiion... now you need to get the articles distributed to those editors and publications who will welcome your contribution... and publish your work.
There are three primary means of promoting your articles:
==> Article Directories
SEO Copywriting Makeover: Good Rankings But No Sales Part 2by Karon Thackston ' 2004-2005
http://www.copywritingcourse.com
In Part 1 of this article series, we looked at a local home security site that had fairly good rankings but whose conversion rate was lacking. (You can see the original .....
==> Article Announcment Lists
==> Your Internal List
==> Paid Distributiion Services & Software
Here is a breakdown of each... and a list of resources to
get you started...
ARTICLE DIRECTORIES...
Article directories are websites which categorize and archive your articles... and promote them to editors and publishers. Most are free... but some are fee based. They all provide a submission system for you to provide your articles to them. In addition, most have their own internal list of editors and publishers that they announce your new article to.
TIP: The simple act of listing your articles in the directory archives will provide you instant incoming links to your website which could increase your site traffic and page ranks.
Here is a partial list of article directories. (Please note
that companies go out of business occasionally and you may
run into a link which no longer works.)
http://www.allmerchants.com/
http://www.allnetarticles.com/
http://amazines.com/
http://www.articlecity.com/article_submission.shtml
http://articleresponder.com/index.php
http://www.articlesubmissions.com/index.php
http://www.boconline.com/
Ads Not Pulling' Don't Blame The Publisher Yet! Ad Writer'sWe all work hard to write that hot prospect pulling ad but many times we
get little or no response at all. Publishers take alot of heat when it comes
to this problem. Just the other day I listened as an ezine publisher told a
story of .....
http://www.businesstoolchest.com/
http://www.certificate.net/wwio/index.shtml
http://www.connectionteam.com
http://www.dime-co.com/
http://www.ebooksnbytes.com
http://www.echievements.com/
http://ezineadhelper.com/cgi-bin/articles/articles.cgi
http://www.ezinearticles.com
http://www.goarticles.com
http://www.internetbasedmoms.com/bb/index.php
http://linksnoop.com/
http://www.mailbiz.com/mailbiz/magcat/
http://www.SimpleSteps2success.biz
http://thewhir.com/find/articlecentral/
http://webmarketingspecialists.com/articlesubmit.htm
http://www.webmomz.com/users/login.shtml
http://www.zongoo.com/index.php
ARTICLE ANNOUNCEMENT LISTS...
Announcement Lists are email newsletters, lists, or
ezines, which allow you to "announce" your new articles
to thousands of editors and publishers instantly. Most
of these announcement lists are sent out daily to their
subscribers. This means that you can have your article
circulating to key editors and publishers within hours
of completion.
Here are a number of important Article Announcement Lists
that will give you a simple and fast mechanism for distribution of your articles...
http://topica.com/lists/articlereview/
http://topica.com/lists/freeezinecontent/
http://groups.yahoo.com/group/article_announce/
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