Business Writing Skills Part III: Avoiding Sexist Language
Alameda Writers Group, Cannes Film FestivalThe 45th edition of the Festival Rose d'Or happens May 3-8 in the alpine setting on the shores of Lake Lucerne. The Festival continues to host the international competition for television entertainment, that attracts programme producers and .....
Many businesspeople are unfamiliar with business writing.
Concise writing will build your business because you will better
connect with customers and prospects. In this four-part series,
I will teach you how to make your writing and other business
correspondence clearer, understandable, and more direct.
Avoiding Sexist Language in Writing By Linda Elizabeth Alexander
Why avoid sexist language in your business writing' Biased
language can alienate any potential reader. If you alienate your
readers, you lose credibility. Without their faith in your
Not Making Any Progress? Write It DownNot Making Any Progress' Write It Down.
By Ken Leonard Jr.
'2002 KLJ Online
Do you have a problem getting things done' Write it down.
Can't find time to build your business' Write it down.
Are .....
words, you have lost your audience and cannot make your
argument. Therefore, avoiding sexism in your writing benefits
everyone.
Here are some tips for avoiding common mistakes regarding sexist
language.
Ten Tips For Writing Effective Web CopyOn the Internet programmers and designers rule, not the writer. Yet words drive targeted traffic to your site, carry content, make the sale, convey marketing messages, persuade people to buy and make the .....
He/She
The use of a masculine pronoun to refer to both genders is
offensive to many people. Also, using terms such as "man" to
define people can often be confusing - are you referring only to
"men" or to "all people"' The easiest and best way to get around
this is to rewrite the sentence in the plural, or avoid using a
pronoun altogether.
Example: The executive cannot do his job properly until he
understands how. Correct to: Executives cannot do their jobs
properly until they understand how.
You could also say "The executive cannot do his or her job
properly until he or she understands how." However, this tends
to be clumsy, especially after being used repeatedly.
Ms./Miss/Mrs. Miss refers to an unmarried woman. Mrs. Refers to
a married woman. Ms. is a universally accepted form of
addressing a woman regardless of her marital status. This should
be adopted whenever possible.
However, there are women who indicate a preference for either
Miss or Mrs., and that preference should be honored if known.
When addressing ......
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