Do Writers Need Web Sites?
Do writers need Web sites. In my opinion, if you're searching for work on
the Internet then yes. But why, I hear you ask'
When I decided to get serious about my freelance career, I spent
considerable time researching Internet resources while planning my marketing
strategy. Would there be enough work on the Internet to sustain my
existence' Or would I have to resort to a print marketing campaign to get
the word out' Given that e-mail is cheaper than paper and postage, the
Internet seemed a good option. So, I built a Web site, which, I expect to
work for me on three levels.
First of all, it 'looks' good to have a Web address. And they're as
10 Article Writing QuirksMuch has been touted about the effectiveness of article writing
in the promotion of their business. While everyone raves about
its benefits I'll look into a few quirks .....
commonplace as telephone and fax numbers in Author Interviews these days.
Therefore, in terms of projecting a savvy image, a Web site is invaluable
for providing another way for a potential client to reach you.
Secondly, a Web site can be a showcase. If you have clips then uploading
them to your site is a quick way for clients to see what you're capable of.
If you're just beginning, it's a chance to present some material. Yes
Ads Not Pulling' Don't Blame The Publisher Yet! Ad Writer'sWe all work hard to write that hot prospect pulling ad but many times we
get little or no response at all. Publishers take alot of heat when it comes
to this problem. Just the other day I listened as an ezine publisher told a
story of .....
clients look for published work, but they also appreciate good writing.
Depending on your HTML skills, a Web page can let you show off photography
you may have taken. Being able to take a photo if needed is a great skill
for the intrepid reporter. I have a few photos in my clip file I'm
How To Find A Job Writing Grant ApplicationsDo you have what it takes to land a job doing grant writing' Many people are looking for ways to develop a freelance business, but unless you know what it takes to do so, .....
particularly proud of - one being a rather fetching close-up of a Highland
cow, featuring front page of a Sunday supplement. Said cow now features in
the Clips section on my Web site.
Another aspect to 'showmanship' is employers often request clips as text
3 Keys To Better Online Copywriting' 2005 by Bruce Carlson
Doing the copywriting for your own website without the proper
knowledge and tools is pretty much like flying blind .....
only. No attachments, nothing fancy. It's rather sad to see your official
newspaper clips reduced to bare text, with no formatting. I'm often tempted,
as are others, to attach a little jpeg or pdf file to show how my work
'really looked'. Nevertheless, you have to respect the potential employers'
wishes. So, with the text, I paste the URL of the better-presented piece,
knowing that the employer may also want to see a better layout. It's easier
for the client to click a hotlink to a Web page than to open another program
to see my work (Big hint: Make it easy for the client).
Finally, once established, a Web site can provide secondary income to your
actual writing. You might ......
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