The Lost Art Of Fundamental Copywriting
How To Write Good Articles For ProfitWriting cood articles to make money takes a certian kind of person becuse you need to switch from one subject to another in a matter of seconds and you also need to be an expert researcher to get the articles on .....
What ever happened to good old fashion, fundamental
copywriting' Has anyone seen AIDA' I mean, before you can
run, you first have to learn how to walk, right' Yet, I see
it over and over again. Marketers who can't even write a
simple headline are trying to "hypnotize" readers
with "psychological copywriting," because that's what a few
of today's copywriting experts are telling them they should
do!
I'll let you in on a little secret. If you master the
fundamentals of copywriting, you'll automatically be writing
hypnotic, psychological copy, because that's the essence of
the AIDA formula. Here's a perfect example of the type of
fundamental copywriting I'm referring to:
Following is a sales letter written by someone whom I have a
tremendous amount of respect for, Dr. Kevin Nunley. I chose
not to use a sales letter I'd written myself, because I
thought that might appear to be self-serving.
ATTENTION AUTO SHOP OWNERS!
Are you making the kind of money you deserve'
Could your business use a kick-start' Are you looking for
that easier, more effective way to run your business without
working 60 hours or more a week'
CLICK HERE TO GET MY FREE SPECIAL REPORT
The 5 Biggest Mistakes Most Auto Repair Shop Owners Make
Causing Them To Go Broke, Or Retire Worrying About Money!
And How You Can Prevent It From Happening To You!
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LET ME SHOW YOU EXACTLY HOW I GREW MY SHOP FROM JUST AN
IDEA, TO THE BUSIEST AUTO REPAIR SHOP IN TOWN THAT WAS
PRODUCING $25,000 PER BAY ON A MONTHLY BASIS!
This is a true story that can be your story, too! I really
did it--I started with nothing but an idea for my own repair
shop, and grew it to be the best one in town. Just a few
years later, my shop was producing on average $25,000
dollars per bay. This almost doubles the industry standard!
The best part about it was that I did not even need to be at
the shop!
It may sound amazing, but you can do it, too. Lucky for you,
you don't have to go through all the trial and error that I
did. You don't have to make the same costly mistakes, or
jump into things with blinders on. I can show you what to do
every step of the way.
Welcome to RobRussellInfo.com! My name is Rob Russell. I
have designed this website to provide valuable information
to anyone interested in succeeding as a shop owner. If you
are a technician looking to get started with your own
Ten Rules Of Writing GoodIn our hectic, word-based society, it's good to know
how to use words good. For instance, as a marketer
on the internet, it might be good if you could use
words good .....
operation, or a seasoned shop owner looking for help in
making your shop more profitable, I can help.
As you may be aware, most repair shop owners started out as
technicians (or mechanics). Most of these technicians are
very good at what they do, but unfortunately, they don't
know much about all the aspects of running a business:
production, finance, management, customer service, etc. As a
result, many shop owners end up being overworked, and become
a slave to the business, working long hours with lots of
stress. ARE YOU ONE OF THESE'
I CAN HELP!
Using my systems, strategies, and techniques, you'll be able
The Easiest Way To Write AnythingYou've got something to say. You know it. Your associates know
it.
But you don't regard yourself as "a writer."
How are you going to express your wisdom' .....
to handle all the complicated business aspects of running a
repair shop...without all the stress the other guys are
under. Less stress and simpler operations means more time
and energy to spend pleasing your customers--which is what
any successful shop needs to do.
YOU CAN LEARN FROM MY EXPERIENCE!
My cutting-edge systems are the same systems that have
allowed me to build my own shop into a model for the
automotive industry. I developed these industry-specific
procedures after making lots of mistakes myself, including
one that cost me $10,000.
Through trial and error, I learned what works and what
doesn't, and how to build a successful auto repair shop.
BUT IS IT FOR ME'
YES! Whether you're just one guy starting out in your own
small shop, or a larger shop with 6 or 7 bays and 20
employees, my system will work for you!
I have designed this system to be step by step, and at the
same time be flexible for you and your style. No "cookie-
cutter" approach here. These are real world, proven
techniques, that I used myself, in my own shop!
WHAT DO I DO NEXT'
You simply have 2 choices.
First you can keep doing the same things that you have been
doing, and hope that you will stumble onto the answers
before you get burnt out and go broke.
Or you can simply check out the rest of my website (link to
about Rob page) and see if I'm the kind of person that you
would like to work with.
I can guarantee you that if you are serious about improving
both your business, and your quality of life, I can help you ......
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